Marketers, like most professionals, may often feel overwhelmed by the amount of work they need to accomplish in the short amount of time. To achieve his or her goals, one of the greatest skills an individual can learn is how to manage time. Learning how to accomplish more in less time and with less effort can be the key to better decisions that open up more opportunities.
But how can you manage your time in a better way? Here are the top 6 time management skills for marketers.
1. Goal Setting
Goal setting is one of the most important aspects of time management.
An easy way to set goals is by writing SMART goals down. That’s specific, measurable, attainable, relevant, and time-bound. Your goals need to be well defined and capable of being measured so you know if you succeed or not. Adding a deadline will also help you avoid procrastination.
One of the biggest challenges for marketers and project managers is prioritizing their work.
Prioritizing allows you to get the most important tasks done first by understanding all of the tasks you need to do to accomplish your goal. Then you identify what is urgent, what work will add the most value to your marketing goals, and which tasks will require more effort. Don’t forget to be flexible. Sometimes priorities can change quickly, be flexible enough to adapt the new tasks into your priorities.
3. Identify Time Vampires
Everyone has some things that just take up way too much time. This might be browsing on Facebook or Instagram, but it could also be spending too much time on phone calls or emails.
Once you identify the biggest time suck, either eliminate them or identify ways to cut the time spent on them. For example, come up with scripts that keep the phone calls on topic with a set time. Or batch the emails, so you aren’t constantly losing focus.
4. Use Appointment Slots
Appointment Slots with Google Calendar allows you to book time and split it into pieces. This way you can split or batch your meetings or calls which helps minimize the back and forth emails to help you save time.
5. Create a Routine
Routines can be a great way to help your mind focus on specific tasks. When you repeatedly have certain times for specific activities, it becomes a habit, and your mind can adapt to that specific activity more quickly.
6. Don’t Schedule More than You Can Handle
We are often tempted to add everything to our to-do list, but this will often lead to frustration and disappointment that may affect your productivity. Set up your priority items that need to be accomplished each day.
Once you start implementing these time management tips into your daily schedule, it will have a huge impact on your productivity. Let us know what your favorite time management tip is!